Unleashing Unity: How Communities Help Save Sea Turtles
- Sarah Guganovic
- Aug 3, 2023
- 3 min read
Updated: Aug 17, 2023
Never underestimate the power of people.
Traditionally, conservation initiatives have focused on the protection of the natural world from people as a primary goal. However, rather than excluding communities in the name of environmental preservation, cultivating stewardship has proven to be a far more effective approach.
Many organizations aim to educate, inspire, and raise awareness for environmental issues on a large scale, however, the power of a locally focused mission should never be overlooked or ignored.
As the urgency for sustainable environmental practice grows, so too does the realization that local community engagement can be the driving force behind successful conservation initiatives.
Equipping locals with knowledge about the importance of conservation creates a sense of responsibility for the surrounding environment and its diverse ecological systems.
This leads to more sustainable and long-lasting conservation outcomes generated not just by conservation organizations, but also by community members themselves.

Protection of Nesting Sites One of the most unique things about South Padre Island is the opportunity to witness the nesting of the most endangered sea turtle in the world, the Kemp’s ridley.
From April to August, locals and visitors alike have the chance to see this phenomenon up close and personal, with nesting occurring right in the heart of populated beaches.
For Sea Turtle Inc., focusing on educational awareness campaigns within the community enabled quicker response times to nesting sea turtles. Though patrols are regularly conducted, members of the public are often the first to witness and report nesting activity.
Physical signage, community events, and digital campaigns have all been attributed to helping locals know when and how to contact us, and as a result, more nests are safely relocated to a protected area of the beach for monitoring.

Community-Based Monitoring
Just like with nesting, members of the public play a crucial role in monitoring and reporting injured or stranded sea turtles.
While we patrol Boca Chica and South Padre Island, our effort to rescue injured and stranded sea turtles is supported and strengthened by community members.
By calling our stranding hotline, we’re able to gather critical information on injured sea turtles such as their location, condition, and any additional information that may have led to the stranding that would have otherwise been missed.
This data can help us better understand sea turtle populations, problem-solve recurring challenges, and implement targeted conservation strategies.

Promoting responsible Eco-Tourism
Sea turtles are a major attraction for tourists interested in ecotourism. Involving the community in sustainable tourism initiatives can benefit the local economy while ensuring tourism activities do not harm sea turtle populations or their habitats. Our volunteer program and outreach initiatives with local businesses have proven invaluable in engaging the community with our mission and message, instilling stewardship of their land and natural surroundings.
These initiatives give locals the opportunity to pass on knowledge to visitors about the importance of our work by facilitating conversations around simple actions like reducing plastic waste, filling in sand castle holes, and pack-in, and pack-out practices.
In turn, tourists who have traveled to see sea turtles are supporting local businesses during their visit by staying at hotels, eating at restaurants, and visiting other attractions on the island.

Building Trust and the Rallying of a Community
Establishing partnerships and building trust with local communities is essential for the success of any conservation project.
When communities feel respected and included in decision-making, they are more likely to actively participate in and support conservation efforts.
In 2021, we experienced an unprecedented mass cold-stunning event that saw over 5000 sea turtles wash ashore, paralyzed by freezing temperatures.
As a small non-profit organization, we were ill-equipped to handle an environmental emergency of that magnitude despite staff working around the clock to save as many sea turtles as possible.
During this event, we were blown away by the support of our community members and local businesses who worked to aid our efforts.
Whether it was services offered in kind, going on patrol, transporting sea turtle patients, or fundraising on our behalf, we were able to save thousands of sea turtles thanks to the rallying of our community.

Image courtesy of NOAA Fisheries
Community is the Key to Successful Conservation Initiatives
Community involvement is essential for sea turtle conservation because it fosters a collaborative approach to problem-solving when responding to conservation challenges.
By engaging community members in education programs and outreach initiatives, the power of people can be harnessed to create a long-lasting, positive impact on the environment, offering protection to sea turtles and their habitat.
The power in people lies in their ability to unite for a common cause, effecting positive change and transformational impact. When conservation organizations come together with their community, their collective strength can overcome challenges, champion causes, and shape a brighter future for all.